USPS Tutorial: How To Save Postage

It’s been over a decade since the U.S. Postal Service changed its price structure to shape-based pricing. That doesn’t mean that the USPS has gotten better at explaining its not-so-new rate system to customers. Their website provides postage rates, but won’t provide guidance to develop postage-efficient packaging strategies. Once you understand the basics below, you […]

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Is Your Packaging Unboxing Worthy? Do You Care?

Is your packaging unboxing worthy?  Do you care?  If you want a second order, you should. As an ecommerce seller, your tactile touch points are extremely limited.  You need to make those physical touch points speak volumes about your brand quality.  Here’s 3 tips to make your packaging unboxing worthy. 1. Make your packaging sturdy Nothing cheapens […]

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